THE TURN-KEY.YOU HAVE THE IDEA.WE BUILD THE BUSINESS.
From idea or expertise to a sales-ready product and a connected digital system. We build, connect and test the agreed components.
Would you rather not have it all built for you, but work live on your own build together? That is Two Laptops. twolaptops.online
- TWO LAPTOPS.
- We build together.
- THE TURN-KEY.
- We build it for you.
WHERE ARE YOU NOW.
I NEED THE SYSTEM.
You already have an offer or a product. What is missing is the website, payment, email and follow-up — connected and tested.
- website
- payment
- lead capture
- follow-up
- customer records
- content as distribution
I HAVE EXPERTISE.
You know something people need. We turn that into a focused product, an experience or a specialised service.
- assessment
- recommendation tool
- intake with a plan
- workshop
- academy
- toolkit
- digital product
- membership
YOU DO NOT HAVE TO DO THIS YOURSELF.
NO TIME TO FIGURE IT OUT.
You already run a business, a family, a life. The evenings you have left should not go to DNS records and pixel settings.
STARTED, THEN IT STALLED.
The site is half done, the payment link is missing, the emails do not send themselves. Until the components are connected, the customer journey cannot be properly tested.
IT NEEDS TO GO LIVE NOW.
Not next month. A working chain that supports payment, delivery and follow-up while you do what you are good at. Planning and the exact delivery are confirmed in your order confirmation.
HOW IT WORKS.
From your knowledge to a product ready to be tested and offered.
- 01
FIND THE REPEATED PROBLEM.
We identify the question, decision or repetitive task in your profession that keeps coming back and truly holds value.
- 02
CAPTURE THE EXPERTISE.
Your method, your questions, your examples, your customer information and how you decide.
- 03
BUILD THE SPECIALISED PRODUCT.
One focused format with a simple experience: assessment, recommendation tool, intake with a plan, academy, workshop, toolkit, digital product, membership or a specialised service. The format follows the problem.
- 04
BUILD THE COMMERCIAL CHAIN.
Where included: landing page, lead capture, payment, email, onboarding, delivery, customer records, follow-up and analytics.
- 05
TEST WITH REAL USERS.
Where user testing is part of the agreed scope, we test the first version with a small relevant group. We document where they struggle and what they value.
- 06
IMPROVE AND SCALE.
Data, instructions and experience improve based on observed use.
Planning and the exact delivery are confirmed in your order confirmation.
AI IS THE ENGINE.THE EXPERIENCE IS THE PRODUCT.
We use AI to apply your knowledge in a structured and repeatable way. Your expertise stays the basis. AI supports the execution; it does not replace your professional knowledge.
BETTER CUSTOMER DATA.
What your customers actually ask, choose and need.
A DEFINED METHOD.
Your way of working, written down and repeatable.
SPECIALISED INSTRUCTIONS.
Tuned to your profession, not to everyone.
AN EXPERIENCE FOR ONE JOB.
One clear outcome, with nothing for the customer to learn.
A CHAIN AROUND IT.
Selling, payment, delivery and follow-up as one whole.
The customer buys a clear solution to one concrete problem.
PICK YOUR DOOR.
Two packages, one goal: a sales-ready chain.
THE CHAIN.
€997 incl. VAT
Or in two instalments: €800 at the start and €250 before delivery. €1,050 in total, incl. VAT.
Your site already exists. We deliver it sales-ready.
- Visits and key actions are set up to be measurable, so you can assess results.
- The agreed forms and follow-up emails are set up and tested.
- Payments work first time, in your name.
- Every link tested live and delivered with proof.
SITE PLUS CHAIN.
€2.000 incl. VAT
Or in two instalments: €1,500 at the start and €650 no later than thirty days after go-live. €2,150 in total, incl. VAT.
No site yet. We build it, and deliver it sales-ready.
Everything in The Chain, plus the site itself — built in your style, written in your voice, delivered sales-ready.
Payment upfront through Mollie — iDEAL, Bancontact or card. Instalments are possible, always with a surcharge. Work begins after the agreed first payment and the required information and access have been received. We build these ourselves, so spots per week are limited. The exact delivery is listed point by point in your order confirmation.
MORE WAYS TO WORK TOGETHER.
Alongside The Chain and Site Plus Chain, you can apply for these four services. After reviewing your intake, we discuss the appropriate scope, price and schedule.
TURN-KEY START.
A focused exploration of your expertise, your customers and your business. We examine which opportunity can responsibly be developed further.
TURN-KEY PRODUCT.
We examine how your expertise can be scoped into one focused product, such as an assessment, workshop, toolkit, academy or digital service.
TURN-KEY BUSINESS.
A focused product plus the agreed commercial chain around it, such as pages, payment, email, onboarding and follow-up.
TURN-KEY MANAGED.
Ongoing support with the execution of the agreed content, campaigns, follow-up and optimisation.
YOU ALREADY KNOW SOMETHING PEOPLE NEED.
Your expertise may already contain your next product.
- The questions customers keep asking.
- The things you explain every week.
- The method you have developed.
- The mistakes you help people avoid.
- The results people come to you for.
- We find the opportunity.
- We shape the offer.
- We build the product.
- We build the digital system through which you can offer, sell and deliver it.
You keep doing what you are good at.
WHAT COULD YOU SELL.
A short set of questions about your craft, your customers and your time. Then we come back with an opportunity map: which guide, workshop, course or service can sell your knowledge.
START SMALL.SOLVE ONE REAL PROBLEM.TEST IT WITH REAL PEOPLE.
We do not begin by building a giant platform. We select one customer, one valuable problem and one useful outcome. The first version is built to learn.
- who uses it
- what they ask
- where they stop
- what creates value
- what should be improved
- what can be automated safely
WE DO NOT POST JUST TO POST.
Social media is not the goal. It is one link in your sales system.
Every piece of content has one job:
- GET SEEN
- BUILD TRUST
- CAPTURE INTEREST
- GENERATE A LEAD
- SELL A PRODUCT
- BRING A CUSTOMER BACK
No time or knowledge to keep this up yourself. Then we create and manage the system for you.
Example — makeup artist
HOW A CRAFT BECOMES A PRODUCT.
REPEATED CUSTOMER PROBLEM.
Customers struggle to choose the right products and techniques.
EXPERT KNOWLEDGE.
The makeup artist already asks about skin, desired result, time, experience and product preferences.
SPECIALISED PRODUCT.
A guided recommendation, a workshop, an academy or a personalised beauty plan. The format follows the problem.
COMMERCIAL CHAIN.
Content, a useful assessment or guide, a lead, an entry product, a workshop or academy and a premium physical service.
THE CHAIN IN ONE LINE.
- CONTENT
- USEFUL ASSESSMENT OR GUIDE
- LEAD
- ENTRY PRODUCT
- WORKSHOP OR ACADEMY
- PREMIUM SERVICE
This is an illustrative example. No promise about income and no prescribed product ladder; what fits you is decided together.
BUILT WITH THE SAME METHOD.
Our own brands are live. Same approach, same checklist, same standards. What we build for ourselves, we build for you.
WE ARE THE TURN-KEY.
I DON'T SELL AI. I BUILD USEFUL BUSINESSES WITH IT.
Engracia combines digital transformation, AI, curriculum design and business-building.
The method is human-centred: technology should strengthen human capacity, not replace it.
The expert remains the expert. The Turn-Key turns that expertise into a product, an experience and a working commercial system.
No stack of tools. No unfinished course. No technical maze.
A working business.
The Turn-Key was founded by Engracia Sleeswijk, MBA, MPM, an AI and digital transformation strategist whose work focuses on how technology can strengthen human capability rather than replace it. The Turn-Key applies that philosophy to entrepreneurship by building the technology and systems underneath an online business.
- STRATEGY
- WEBSITE
- PAYMENT
- LIVE